![collage of lotion from a tube and a person using a face roller on their cheek](jpg/trendsandinnovation-news-05d71afde8ab4512b52d6a043cc7ab6f.jpg)
Trends & Innovation
Whether we're going backstage at NYFW or reporting on the newest in CBD skincare, you'll find our take on the latest breaking beauty trends here.
![Matilda Djerf in a vanilla dress](jpg/matildadjerfvanillagirl-83bbebb290ea49da8575fa4fe9126ee9-2.jpg)
Um, What's a "Vanilla Girl"?
![Tracy Dubb, Kimmy Scotti, and Cristina Nunez](png/beautyvcstory1-228b75f3da104a34be7d7cf7f9a560af.png)
3 Venture Capitalists on the Beauty Trends They’re Investing in This Year
![Regime Beauty](jpg/regimebeauty1-768b11b0c6b14ae7bef7f8e5a865f49a.jpg)
Meet The Black-Owned Beauty Delivery Service Making Shopping Easy
![Bella Hadid and Devon Lee Carlson](jpg/romcomcore-20702617db0543b9b7f884dc817bf438.jpg)
"Rom-Comcore" Will Unleash Your Inner Main Character
![Two models wearing black lipgloss](jpg/blacklipgloss-31167021a69e49dfbd069ab257c64ad1.jpg)
TikTokers Are Mixing Mascara and Lip Gloss For a Vampy Black Lip—So, I Tried It
![Georgia May Jagger with an air cut haircut](jpg/georgiamayjaggeraircut-6f4c5bf10ddf472986a1ce9acd83a070.jpg)
The "Air Cut" Is the Best Haircut Trend for Anyone Who Loves '90s Volume
![Keira Knightley in a scarf](jpg/frazzledenglishwoman-1d491253f8424a24854b8e259e5fb68f.jpg)
TikTok's "Frazzled English Woman" Trend Is an Ode to Messy Layering
![Dua Lipa blokette](png/blokecorelead-19e2c81b90824a528b35da90717764ba.png)
With "Blokecore," Soccer Gets the Fashion Treatment
![Photo of woman with spiky bun](jpg/clarissrubenstein1-226b63f8ba97429f923acd7fc7091e6a.jpg)
TikTok’s “Treatment Buns” Are an Easy, Effective Way to Condition Your Hair
![Phoebe Dynevor with a funnel cake bun](jpg/pehobefunnelcakebun-39cd3959e7e0460da7a71840d120d946.jpg)
The "Funnel Cake" Bun the Next Y2K Hair Trend We're Trying
![Whitney Peak with inner corner liner](jpg/bobbypinliner-95123d10e77f4c12956eb7b3304c406c.jpg)
TikTok's Bobby Pin Eyeliner Hack Is the Secret To Inner Eye Liner
![Bella Hadid cyber fashion](jpg/bellahadid-c3ac3a7812b740478b480f1974677b5c.jpg)
From Cyber Girl to Angelic Textures: Pinterest Predicts These Fashion Trends Will Be Everywhere in 2023
![Phoebe Dynevor with a funnel cake bun](jpg/pehobefunnelcakebun-39cd3959e7e0460da7a71840d120d946.jpg)
From Gemini Hair to Micro French Manis: Pinterest Predicts These Beauty Trends Will Take Over in 2023
![beautyheroes](jpg/recirc_beautyhereos-f4018d31b2cd485284dd23e512164268.jpg)
Meet Our 2022 Award-Winning Pros
![Dua Lipa mermaidcore outfit](jpg/dualipamermaidcore-90517cc99e8d49618966418f988dc21d.jpg)
"Dark Mermaid" Is the Seductive Aesthetic Set to Take Over Next Year
![Kim Kardashian Washing her face](jpg/kimkardashianshowermakeup-1579d981277945358cfd812480fd79d3.jpg)
TikTok's "Shower Makeup" Trend Is Surprisingly Sexy
![Woman with glowing skin](png/dryclean-7518cd8ab3f74bc98d63b4fbf372f62d.png)
Does TikTok's "Dry Cleansing" Technique Actually Work? It's Complicated
![Winter Nail Trends](jpg/nails-62295bfe3b0544e481271d1bffb9cadf.jpg)
The Biggest Nail Trends This Winter Include Ice Princess Art and Moody French Manis
![Winter Haircut Trends](jpg/hair1-57b167374760462fb0b23e26ae545a09.jpg)
From Parisian Shag to Long Layers, All the Winter Haircut Trends to Try in 2023
![Winter Makeup Trends](jpg/makeup-c9f9acdb26d44bd98cb5076b40eb7412.jpg)
From Holographic Glitter Eyes to Major Liner, All the Winter Makeup Trends to Try in 2023
![Camilla Morrone no color hair color](jpg/unknown_314444707_1365875117514969_1871856761997969623_n-8ed693f0398241929c0317372ea72dbf.jpg)
"No Color" Color Is the Subtle Way to Level Up Your Hair
![Lip Gloss Nails](jpg/lipglossnails-73bcdb52d6724b55ac8ce20598e27bc6.jpg)
Lip Gloss Nails Will Be Your Go-to Winter Mani
![Zoey Deutsch supermodel side part hair](jpg/zoeydeutchsupermodelsidepart-5cccc77643904d209bcf9b236f0687bd.jpg)
The Supermodel Side Part Will Unleash Your Inner Cindy Crawford
![Paris Hilton with a Barbie Ponytail](jpg/parishiltonbarbiepony-fb51d5c006d041a5a31fbca12e20cdc5.jpg)
The "Barbie Ponytail" Is the Hair Equivalent of Your Favorite Going Out Top
![Hari Nef with bleached brows](jpg/harinefbleachedbrows-21d30a59404940e1bdca5200ecf9c7a0.jpg)
Here's Exactly How to Fake Bleached Eyebrows
![Dua Lipa Inner Corner Eyeliner](jpg/innercornerliner-ddaaaf28517946e79d52aeccd5309bd4.jpg)
TikTok's Inner Eye Liner Trend Is Giving the Classic Wing a Run for Its Money
![Ella Balinska with a bouncy blowout](jpg/ella-13c0c176b34f4e5dbb2121bc98c3971b.jpg)
The "Faux-Out" Is the Secret to a Fluffy Blowout—No Round Brush Required
![Cara Delevingne with long light brown hair](png/caradelevigne-2dc60e8a431148e6a0b40c022ccae41a.png)
TikTok Swears by "Hair Cycling" for Healthy, Happy Hair
![Woman wearing earmuffs](jpg/figureskaterfashion-6f830f465eb84ebea7b85987316d6021.jpg)
The Figure Skater Fashion Trend Is the Perfect Way to Bring Balletcore Into Winter
![Woman wearing black flip flops](jpg/flipflop-0ff178cc35294d82bc2d636a5c0f50bb.jpg)
TikTok’s Glycolic Acid Foot Peel Hack Is Dermatologist-Approved
![Woman wearing pink chrome lipstick](jpg/chromelips-42181cf1e96d4247bf7a911713cf3f95.jpg)
Chrome Lips Are the Futuristic Trend Taking Over
![Olivia Cooke with baby curtain bangs](jpg/oliviacookebabycurtainbangs-c57a53adcb0443b7a2a0040118987c5f.jpg)
"Baby Curtain Bangs" Are Like Curtain Bangs' Cool Younger Sister
![dua lipa](jpg/dua-lipa-4af0dec9c69d410593827b2981c41ab6.jpg)
Dua Lipa's Pink Aura Nails Are Worth Copying
![Fur Bath Drops](jpg/firbathdrops-ae9c972d089744c9b909eb69caf98cc6.jpg)
'90s Bath Beads Are Back
![Blush Nails](jpg/blushnails-e824a15960b14bb19d9a133cbad04605-2.jpg)
Blush Nails Bring the "Cold Girl" Makeup Trend to Your Mani
![Precious Lee with a '60s Beehive](jpg/preciouslee60shair-c0a2a0bfacc642d78948e3b4b5921345.jpg)
'60s Volume Is the Only Holiday Hair Inspo We Need
![hallie gould podcast](jpg/hallie-podcast-cb1b5e028da640058040f965e3ae7ce2.jpg)
Welcome to "Byrdie Presents: Tell Me More"—Our Very First Podcast
![hallie gould](jpg/whativehaddone_rectangle-hg-0d1c2a92f870470ba79e03ad0ea3fff0-2.jpg)
Byrdie's Editorial Director Just Listed Every Single Thing She's Had Done
![impactful brands](jpg/impactfulrecirc-3ae3278cda244a39b7f3d26d06861ec0.jpg)
These Were Most Impactful Brands of 2022
![Normani and Zoey Deutch with mean girl hair](png/meangirlhair-3845c354503e43fdad7d9517c1e48768.png)
"Mean Girl Hair" Is Our Fall Beauty Obsession
![Doja Cat wearing graphic eyeliner](png/dojacatwateractivatedeyeliner-de84015a1e9643d2bbb84be9b6d0c46f.png)
Water Activated Eyeliner Is the Secret to TikTok's Graphic Makeup Trend
![Latto in the Maddenwood Campaign](jpg/lattomaddenworldcampaign-c84abac4fc2240fea2348cc6d58caa59.jpg)
The Fashion Launches That Should Be On Your Radar This November
![Devon Lee Carlson in a corset](jpg/depopfashiontrends-f7a540a1492a42d49c71ed91768e6e39.jpg)
The Top Vintage Fashion Trends of the Year—And What's Coming in 2023
![Hailey Bieber with rich chocolate brunette hair](jpg/haileybieberrichchocolatebrunette-bfadc5a2685944e3b24513e047b4c00f.jpg)
Dark Chocolate Brunette Is the Official Hair Color of Fall 2022
![Kaia Gerber with pink hair and subtle eyeliner](jpg/kaiagerbermodelmakeup-84ebdda45a064a59a745184ab6d1552b.jpg)
According to TikTok, the Key to Subtle "Model" Eyeliner Is Washing Your Face
![Alexa Demie with a Modern Monroe bob](jpg/alexademiemonroebob-f8368f9e5a4a4085ba526d5ff365f812.jpg)
The Modern Monroe Bob Is Having a Moment
![Rosie HW with full lips](jpg/rosiehwlips-5fe7f4d7b4a64acab5af02f508e8aa13-2.jpg)
This TikTok Highlighter Trick Is the Secret to Full Lips
![Dua Lipa wearing crystal constellation eyeshadow](jpg/dualipa-96e0e0a5cea947b7818f206d7a676919.jpg)
Crystal Constellation Eyeshadow Is the Easiest Way to Wear ‘Euphoria’ Makeup IRL
![Jennie Kim with pink blush](jpg/jennieblush-5d06c965df704d69952415dcb974a491.jpg)
This Japanese Blush Technique Will Give You Sculpted Cheeks
![Woman wearing a corsage choker](jpg/corsagecore-610ad0b82f4e4065af276365f0dcce48.jpg)
Corsage-Core Is Fall's Flirtiest Trend—No Prom Date Required
![Hailey Bieber in a balck dress and fur coat](jpg/haileybieber-db7df936cf5d4e5cadab07d35e55f006.jpg)
Hailey Bieber's Candy Cane Glazed Nails Are Surprisingly Easy to DIY
![Black patent nails](jpg/blackpatentnails-69a0d0cdd6bf4f61b4d7b9ae2c1d85a4.jpg)
Patent Leather Nails Are the Perfect Twist on the Classic Fall Mani
![humanrace cleanser](jpg/humanrace2-12b36af213ee47569f4bba166bcb1f1e.jpg)
Why Beauty Needs More Universal Design For People With Disabilities
![Pamela Anderson with skinny eyebrows](jpg/pamandersonskinnyeyebrows-d5ed3bb5caf546f3a815424c57c372f6.jpg)
How to Get in on the Skinny Brow Trend—No Tweezers Required
![wednesday addams](jpg/wednesday-3216cf2e89144f34acc1bedc1ecc242d.jpg)
The Soft Goth Makeup Trend Will Make You Feel Like Wednesday Addams
![Hailey Bieber with invisible glitter eye makeup](jpg/haileybieberinvisibleglitter-6f15404b29554e49b2acd74c5f2880b9.jpg)
The "Invisible Glitter" Trend Is a Subtle Nod to Y2K Beauty
![Nick Barose Makeup Chart](jpg/recirc_mua-6ce26744a1bc4af58c5927d360bfbc06.jpg)
Celebrity MUA Nick Barose Shares 6 Unexpected Holiday Makeup Looks
![LinkedIn creators](jpg/linkedinbeautycreators-8e6f529e389b4865877b5b53b6e28a8b-2.jpg)
LinkedIn Is Becoming the New Go-To Platform for Beauty Creators
![model wearing mascara](jpg/recirc_colorfulmascara1-9c3988b612114838b038e8b4450b10ab.jpg)
Colorful Mascara Is the Coolest New Take on Holiday Makeup
![Woman with beautiful eyebrows](jpg/womanwithgreateyebrows-4462db985fc24ec38a66fcab7dd9574d.jpg)
According to TikTok, The Best Brow Product Is a $5 Hair Gel
![model posing in front of glitter](jpg/recirc_holidayhair1-d6fc52e6c4854b20b042568d83de569e-2.jpg)
The Coolest 2022 Holiday Hair Trends Are All About Nostalgia
![Elsa Hosk in patterned yellow statement tights](jpg/elsahoskboldtights-da53050c63e94ee79cca7b6df400e9e5.jpg)
Statement Tights Are Taking Over This Fall
![Holiday makeup trends](jpg/recirc_holidaymakeup_-98227c9b6c2540c4aee23820124c7af5.jpg)
Sparkly Brows, Tinsel Eyes, and Candlelit Skin: The Holiday Makeup Trends to Know in 2022
![Gemma Ward Crying on the runway](jpg/gemmawardcrying-47ffa8dfef0f4ab89e2845fd0ec2e14e.jpg)
TikTok's "Crying Makeup" Trend Is More Flattering Than it Sounds